Is 48 oz a half gallon of ice cream

A few years ago, the major ice cream makers downsized their half gallon containers to 56 ounces. It took a while for many consumers to catch on to the change, and once they did, shoppers were not happy.

Now we are right in the middle of another downsizing by the ice cream industry. Check your grocer’s freezer case, and you are likely to find both the current 56 ounce container of ice cream along side the new size.

*MOUSE PRINT: Some manufacturers like Breyer’s are introducing containers that are 48 ounces, down a full eight ounces, and the price has remained the same.

Is 48 oz a half gallon of ice cream

You will notice the change in package is very subtle. The new one is tapered more along the sides, but is the same height. When asked why the company downsized their product again, Breyer’s said:

“Breyers has always taken great pride in offering the highest quality products at reasonable and fair prices. Recently, the price of all of our ingredients, most of all the fresh cream we use in our products, has gone up dramatically. Manufacturing and transportation costs also have increased significantly with the surge in fuel oil prices. Because of these economic conditions and in order to remain competitive, Breyers® made the difficult decision to reduce the size of our basic pack to 48 ounces.”

Edy’s ice cream is also in the middle of downsizing their products as well.

*MOUSE PRINT: The original half gallon became 56 ounces, and now it is down again to 48 ounces — a full two cups less than the original size.

Is 48 oz a half gallon of ice cream

The new container is shorter, but that is only obvious when you see them side by side. Only during the time of transition are you likely to see both in the freezer case together.

Like Breyer’s, Edy’s said they continue to experience increases in costs for energy, dairy, etc., and wanted to continue to offer their product at a “familiar price”. When I asked why they don’t call attention to the fact that the package now contains a cup less of ice cream, the company representative said the quantity is clearly marked on the product and there was no intent to deceive.

Both manufacturers kept the price the same, it appears, and the UPCs on the products did not change either.

As we have said many times, downsizing is sneaky way to pass on a price increase because the change is often not obvious, but you are getting less for your money.

I am with you Tinman. I am so sick of all the manipulation. If you want/need to raise prices then just do it but don't be sneaky about it and make smaller sizes. I started a thread about this some time ago. Here are some of the things I noticed and others noticed are getting smaller.

"My observations:

I Can't Believe It's Not Butter- used to be 16oz. now it's 15oz.

Ice Cream- used to be 1/2 gallon now it's 1.75 quarts and now it's 1.5 quarts

Toilet paper rolls are smaller

Today I opened a new container of Folgers Coffee(regular price is over $9.00) and guess what? The container went from 34.5oz to 27.8oz. What a rip.

Cereal(some) has gone done to 11oz boxes. What are you supposed to do with that?

So, what observations have you all seen? Sorry but it really ticks me off. The gov't tries to paint a rosy picture because inflation is not up- they lie. You can't repackage things in smaller containers for the same price and not call that inflation.

Sorry, just had to vent."

And:
"Helmanns mayo jar was 32 oz now 30 oz
any brand can of tuna was 6.5 oz now 6 oz. some are now 5oz.
Dial bar soap was 4.5 oz now 4 oz
can of paint was a gallon 128 oz now anywhere between 119-126 oz and the paint manufacturer, home depot, lowes, etc. get away with advertising it and calling it a 'gallon'. [unit pricing does not apply to paint]
with all above examples even with reduction in size, prices increased."

Is 48 oz a half gallon of ice cream
07-12-2009, 07:54 PM

1,249 posts, read 2,359,084 times

Coffee used to come in 16 oz cans now they are 13 oz cans

Spaghetti sauce has decreased by 2-3 oz

Pretzels used to come in 16 oz bags...now they are 13 oz bags

Another thing I've noticed is cream cheese now comes in 3 oz bars at a cost of 79 cents. They used to come in 8 oz bars at a cost of $1.19

Those are just a few examples I can think of off the top of my head.

Is 48 oz a half gallon of ice cream
07-12-2009, 08:12 PM

Location: Somewhere over the rainbow in "OZ "

24,435 posts, read 26,568,224 times

Eventually will be down to one ply clear toilet paper.... the size of a saltine cracker..

Is 48 oz a half gallon of ice cream

Is 48 oz a half gallon of ice cream
07-12-2009, 08:13 PM

34,432 posts, read 14,733,947 times

LOL, i haven't bought ice cream much, but do notice how small the containers are now. I remember 1/2 gal was HUGE!!!

Is 48 oz a half gallon of ice cream
07-12-2009, 08:30 PM

Location: Somewhere over the rainbow in "OZ "

24,435 posts, read 26,568,224 times

Originally Posted by tasmtairy

Is 48 oz a half gallon of ice cream

LOL, i haven't bought ice cream much, but do notice how small the containers are now. I remember 1/2 gal was HUGE!!!

Still is huge... but designed to hold 56 oz or 48 oz. This generation will never know what a gallon ~ quart ~ pint is. I can see the math problems in the future for are grand children...

What size is a half gallon of ice cream?

Do you ever wonder if the shrinking packages at grocery stores fool people or even bother them? A few years ago people who bought ice cream in the dairy case could pick up a half gallon. Today that half gallon has shrunk to 1 ½ quarts.

What size is 48 oz ice cream?

The brand's containers have shrunk to 48 ounces, or 1 1/2 quarts, in recent years. Ice cream companies shrank their containers as the cost of raw ingredients and transportation rose.

How many ounces are there in a half gallon of ice cream?

There are 128 fluid ounces in a gallon of ice cream, and 64 ounces in a half-gallon of ice cream.

What size is a gallon of ice cream?

A true gallon consists of 128 ounces, although many containers labeled as a gallon only contain about 96 ounces. If you are unsure about the conversion for the brand you wish to purchase, simply keep the measurement as ounces. You can also purchase this dessert from an ice cream store to help you get the right amount.